• ABOUT US
    • History with Brands
    • Mission and Vision
    • CEO Message
    • Sustainability
    • In the Press
  • BRANDS
    • URBAN Care
    • Hawaiian Tropic
    • Private Label
  • BUSINESS MODEL
    • Domestic
    • International
  • SOCIAL RESPONSIBILITY
    • UYTP
  • CAREER
    • Being with Selen Cosmetics
    • General Application
  • CONTACT

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+90 (216) 466 97 63 |info@selenkozmetik.com
Maslak, Ahi Evran Cd. No:42 Ofis 1, Kat: 2
34398 Sarıyer, İstanbul

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ABOUT US

  • History with Brands
  • Mission and Vision
  • CEO Message
  • Sustainability
  • In the Press
  • Information Society Services

BRANDS

  • URBAN Care
  • Hawaiian Tropic
  • Private Label

BUSINESS MODEL

  • Domestic
  • International

SOCIAL RESPONSIBILITY

  • UYTP

CAREER

  • Being with Selen Cosmetics
  • General Application

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OUR BUSINESS MODEL

International

Our brand URBAN Care, which began a decade ago and has rapidly expanded, has maintained its competitive edge alongside global brands on the same shelf.

Yurt Dışı

URBAN Care made its first export to Singapore in 2016. Today, we are present in over across four continents, including Poland, Germany, Estonia, Lithuania, the United Kingdom, Spain, Kuwait, Cyprus, Morocco, Australia, Bosnia and Herzegovina, and Serbia.

We offer our products in leading cosmetic and perfumery outlets such as Watsons, Rossmann, Hebe, DM, Douglas, as well as in top supermarket chains like Auchan, Carrefour, Marjane, and pharmacy chains like Gpc Pharma Zeytun. We are delighted to connect with our consumers through more than 5000 sales outlets. 

Every year, we showcase our innovations by participating in leading cosmetics fairs worldwide, including Cosmoprof Bologna, Cosmoprof Hong Kong, Cosmoprof North America, Beauty World Dubai, and Beauty Istanbul, where we engage with our suppliers to introduce our latest offerings.